Newspaper (Sanghashakti)

The Internet is a great tool for reaching our wider, and more affluent community. However, in our rural district, we still find benefit in distributing printed material to many local supporters which is why we circulate our newsletter as a newspaper.  This legal loop means the 'newspaper' is 4 times cheaper to post than a 'letter'.

Achievements & Goals

  • Maintained presence through continued distribution to our readership.

  • Distributed printed material in English, Hindi and local Marathi language.

  • To update our database and to speak with more relevance to our various supporters through the appropriate methods and channels.

  • Development of a clear communications strategy targetted at raising our international profile while still remaining relevant to our existing and local supporters.

  • Improving our digital communications and running successful campaigns across multiple channels that keep our audience engaged.

  • The launch of a twice yearly digital newsletter to exist alongside our printed format.

Established        2010

Reach                 20000 print distribution

Running Cost     Rs 18,000 / £180

Staffing              1

Project Leader   Ajit Kulkarni


Our partners

Snehalaya is a voluntary organisation registered in 1992 under the Societies Registration Act 1960 (Reg No MH2220/A'nagar) and in 1995 under the Foreign Contribution Regulation Act (FCRA) Reg No 083720087. It has Tax Exemption Recognition under Section 80G of the Income Tax Act 1961 No.CIT(E)/12A(a)/80G/135/2008-09/1916)


Snehalaya adheres to the norms prescribed for good governance of voluntary organisations and is certified by Credibility Alliance (CA/82/2013)


Snehalaya, Home of Love Project and Snehalaya UK are all trading names for operations in India and beyond that all represent our projects and services operating since 1989 in Ahmednagar, Maharashtra - India.


All donations given to any part of our organisation, unless directly specified, will be spent where most needed for the betterment of our beneficiaries in project running costs and in building capacity through organisational development.


Company Registration documents:

Indian Charity Registration details

UK Charity Registration Number: 1157926

Snehalaya Americas, Inc. is a registered 501 c(3) entity, at the following registered address: 30 Sheryl Drive, Edison NJ 08820-1311 


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